{"id":111502,"date":"2022-04-07T12:46:34","date_gmt":"2022-04-07T03:46:34","guid":{"rendered":"https:\/\/home.ikebukuro.kokosil.net\/archives\/111502"},"modified":"2022-06-20T16:53:19","modified_gmt":"2022-06-20T07:53:19","slug":"%e6%b1%a0%e8%a2%8b%e3%83%91%e3%83%ab%e3%82%b3-2022%e6%98%a5newrenewal%e3%80%804%e6%9c%8815%e6%97%a5%e9%87%91-%e6%9c%ac%e9%a4%a81f%e3%82%b0%e3%83%a9%e3%83%b3%e3%83%89%e3%82%aa%e3%83%bc%e3%83%97","status":"publish","type":"post","link":"https:\/\/home.ikebukuro.kokosil.net\/en\/archives\/111502","title":{"rendered":"Ikebukuro Parco 2022 Spring NEW & RENEWAL April 15 (Friday) Main Building 1F Grand Opening"},"content":{"rendered":"

"OWV" campaign advertisement 2nd visual ban & rooftop event "Chill City 2022 spring" held<\/strong><\/span><\/p>\n

Ikebukuro Parco will undergo a complete renovation on the 1st floor of the main building for the first time in about 16 years, and will open its grand opening on April 15 (Friday).<\/strong>
\n As the gateway to the ever-changing city of Ikebukuro, aiming to become an "international art and culture city," it will be reborn as a "genderless" and "ageless" ground floor.<\/p>\n

In order to liven up the grand opening on April 15th (Friday), the campaign using the next-generation boy group "OWV" will be unveiled on April 7th (Thursday) with the second visual and additional content of the store visit snap. In addition, the urban rooftop music festival "Chill City 2022 Spring in Ikebukuro PARCO" co-sponsored by Ikebukuro Parco will be held on April 16th (Sat) and 17th (Sun).<\/p>\n

\u30fb Completely renovated the ground floor as the gateway to the changing city of Ikebukuro<\/strong><\/span><\/p>\n

\"sub1\"<\/a><\/p>\n

Aiming to become the "international art and culture city" of Toshima Ward, we will improve the living environment of parks and high-rise apartments, mature the anime culture that has been rooted in the city, and expand the culture transmission bases such as the establishment of new theaters and cinemas. As a result, the city of Ikebukuro and the people who visit it continue to change.
\n The 1st floor of the Ikebukuro Parco Main Building, which is directly connected to JR Ikebukuro Station, will be reborn as a gathering place as a gateway to the changing city of Ikebukuro, proposing genderless and ageless themes from the floor centered on women's fashion. ..<\/p>\n

\u30fb April 15th (Friday) Grand opening of all 5 stores on the 1st floor of the main building<\/strong><\/span><\/p>\n

\u2015 MERCER bis<\/strong>
\n Mercer Bis [Chiffon Cake]<\/p>\n

Popular in various media and SNS! The Ikebukuro area's first store specializing in "raw caramel chiffon cake" that the pastry chef makes every day from the morning and wants to eat.<\/p>\n

\"sub2\"<\/a><\/p>\n

-CASETiFY STUDiO<\/strong>
\n Case Tiffy Studio [Smartphone Case \/ Tech Accessories]<\/p>\n

The lifestyle brand CASETiFY, which is used by domestic and foreign talents, artists, and influencers and develops tech accessories that are popular for limited collaboration and customization, is the second permanent store in Tokyo to open in the Ikebukuro area. In a space based on green and yellow, we express the uniqueness of CASETiFY aiming to realize a sustainable society.<\/p>\n

\"sub3\"<\/a><\/p>\n

\u2605 OPENIG CAMPAIGN<\/u>
\n Ikebukuro Parco store limited color "Impact Case Shear Green" In addition, the up-cycled "Impact Crash Case", the latest collaboration "Pok\u00e9mon & CASETiFY" collection, and "Harry Potter x CASETiFY" collection are available.<\/p>\n

\"sub4\"<\/a><\/p>\n

\"sub16\"<\/a><\/p>\n

-Atmos pink<\/strong>
\n Atmos Pink [Shoes \/ Apparel]<\/p>\n

A concept shop that proposes a sports mix style for women. Free dance workshops are held regularly in the store as an initiative of "atmos pink DANCE ACADEMY". We will continue to send out various street cultures.<\/p>\n

\"sub5\"<\/a><\/p>\n

\u2605 OPENIG CAMPAIGN<\/u>
\n Pre-sale of the platform sneaker "MAYZE", which is a triple collaboration of 3 brands "PUMA" x "FR2 Ume" x "atmos pink" that represent the streets.<\/p>\n

\"sub6\"<\/a><\/p>\n

-A\u00edam<\/strong>
\n I Am [Fragrance Cosmetics]<\/p>\n

A new cosmetics brand launched in 2020 under the direction of MANAMI, the creative director of \u201ceimy istoire\u201d. The first store in the area to open as the second store in Tokyo after Shinjuku.<\/p>\n

\"sub7\"<\/a><\/p>\n

\u2605 OPENIG CAMPAIGN<\/u>
\n OPEN limited kit 5,200 yen (tax included) A combination kit of roll-on fragrance and hand cream. Includes mint-colored gift box and hand towel.<\/p>\n

\"sub8\"<\/a><\/p>\n

-Cosme Kitchen<\/strong>
\n Cosmetic Kitchen [Cosmetic Select]<\/p>\n

"Cosmetic Kitchen" is a selection of organic and natural items. We have a wide lineup of makeup brands with a sense of trend and skin care brands that make sustainable efforts. We will send cosmetics that are in high demand regardless of gender to the city of Ikebukuro.<\/p>\n

\"sub9\"<\/a><\/p>\n

\u2605 OPENIG CAMPAIGN<\/u>
\n [Limited to 150] OPEN limited kit 7,700 yen (tax included) * Equivalent to 19,800 yen (tax included) \/ Limited to 1 per person<\/p>\n

\"sub10\"<\/a> <\/p>\n

\u30fb On the same day as the grand opening on the 1st floor of the main building, "Sea Room Lin" will be RENEWAL OPEN on the B1F [North Zone] of the main building.<\/span><\/strong><\/span><\/p>\n

-Sea Room lynn<\/strong>
\n Sea Room Lin [Ladies]<\/p>\n

A lifestyle brand for "dignified" women who like the sea and the city. We have a wide range of products from stylish fashion items to relaxing room wear.<\/p>\n

\"sub11\"<\/a><\/p>\n

\u2605 OPENIG CAMPAIGN<\/u>
\n "Beach SET" will be presented for purchases of 33,000 yen (tax included) or more. We have a lot of Ikebukuro limited items and pre-sale.<\/p>\n

\"sub12\"<\/a><\/p>\n

\u30fb OWV x Ikebukuro Parco "Find New Me" 2nd visual 4\/7 (Thursday) lifted<\/strong><\/span><\/p>\n

As a spring renewal campaign for Ikebukuro Parco 2022, the second visual of the campaign "Find New Me" using the next-generation boy group "OWV" will be launched on April 7th (Thursday) at various locations in Ikebukuro Parco and on special websites and SNS. I will do it.<\/p>\n

\"sub14\"<\/a><\/p>\n

In the first installment, we dressed in one-tone coordination with ladies' items and expressed the renewal of this spring in fashion. In the long-awaited second visual, we wear color coordination that imagines a bright and gorgeous variety of ground floors, mainly casual items. The sweets that the members are holding are the sweets recommended by Ikebukuro Parco such as "Mercer Bis". On the special site and SNS, a snapshot of the fashion shop that opened on March 18th (Friday) is also open to the public!<\/p>\n

\"sub15\"<\/a><\/p>\n

\u25cf Campaign model<\/p>\n

\"sub13\"<\/a><\/p>\n

OWV<\/strong>
\n A boy group formed by four former trainees who appeared in "PRODUCE 101 JAPAN". The group name "OWV" contains the strong feelings of the members, "Our only Way to get Victory". The first middle ballad of the title song, 5th single "You" will be released on Wednesday, March 9th.
\n [Members] Katsutoshi Nakagawa, Kosuke Honda, Fumiya Sano, Shuta Urano (from left to right)<\/p>\n

\u25cf Campaign title
\n Find New Me<\/strong>
\n The new beginning shines in rainbow colors.
\n Find yourself new in the new Parco in the spring.<\/p>\n

\u25cf Advertisement development period
\n 1st: March 18th (Friday) -April 6th (Wednesday)
\n 2nd: April 7th (Thursday) -May 8th (Sunday)<\/strong><\/p>\n

\u25cf Creative staff \/ costumes provided
\n\u30fb Planning and production: Hideyuki Kato, Rio Shibata[grindhouse]
\n\u30fb Cameraman: Genki Ito (Steel), Kazuma Kawasaki (Making)
\n\u30fb Stylist: TOSHIO TAKEDA \u30fb Hair make \/ Kohey, Kiyomi Onuki
\n\u30fb Sweets provided by: Mercer Bis, Pomme d'Amour Tokyo, Tokyo Maca Presso<\/p>\n

\u25cf Special site
\n https:\/\/ikebukuro.parco.jp\/page\/parcoxowv2022spring\/<\/a><\/p>\n

\u30fb SPECIAL PRESENT<\/strong><\/span><\/p>\n

A postcard with the second poster design will be presented to 100 people by lottery!<\/strong><\/p>\n

How to apply: Use the cashless payment "POCKET PARCO" of PARCO's official smartphone app "POCKET PARCO" or the PARCO card linked with "POCKET PARCO" to purchase over 2,000 yen at the Ikebukuro PARCO building during the applicable period. Deliver an in-app application form to people. Target period: April 15th (Friday) to May 8th (Sunday)<\/p>\n

\u30fb ChillCity2022 Spring in Ikebukuro PARCO April 16th (Sat) \u30fb April 17th (Sun)<\/strong><\/span><\/p>\n

\"sub17\"<\/a><\/p>\n

"ChillCity" is a rooftop festival that provides a space where various cultures such as music, video, art, fashion, and food are mixed, and each "chill" is tightly packed. This event, which will be held for the first time in the spring of 2019 and will be held in the winter of 2020 with free online distribution, but unfortunately postponed in 2021, will be powered up and returned. All 9 groups of performing artists have been announced, and various tickets are now on sale in limited quantities!<\/p>\n

ARTIST<\/u><\/strong>
\n 4\/16 (Sat): JJJ, GREEN ASSASSIN DOLLAR, IKE & rice water Groove Production, Auto & mst, Sarasa
\n 4\/17 (Sun): LAGHEADS, Mizuki Obara, Bialystocks, SPENSR<\/p>\n

\"sub18\"<\/a><\/p>\n

TICKET<\/u><\/strong>
\n Regular ticket: 1-day ticket 2,500 yen, 2-day ticket 4,000 yen * Limited to 200 tickets each day
\n Premium BBQ ticket: 5,000 yen * You can enjoy Samgyeopsal BBQ at the beer garden table.
\n Tickets are now on sale!<\/strong>
\n \u25b6\u25b6 https:\/\/chillcity.tokyo\/<\/a><\/strong><\/p>\n

\"sub19\"<\/a><\/p>\n

EVENT<\/u><\/strong>
\n Special events will be held at the venue, such as the tie-up stage "atmos pink special stage supported by adidas Originals" to commemorate the opening of "atmos pink" on the 1st floor of the main building and the "CASETiFY STUDIO x Chill City" collaboration smartphone case as a gift!<\/p>\n

\u30fb Outline of the event<\/strong><\/span><\/p>\n

Event name: "ChillCity 2022 Spring in IKEBUKURO PARCO"
\n Dates: April 16th (Sat) and April 17th (Sun), 2022 17: 00-21: 00 * Last admission 20:30 each day
\n Venue: Rooftop of Ikebukuro PARCO Main Building (1-28-2 Minamiikebukuro, Toshima-ku, Tokyo)
\n Admission: 1-day ticket 2,500 yen, 2-day ticket 4,000 yen Premium BBQ ticket 5,000 yen
\n * When purchasing a ticket, please be sure to read the notes on the official website.
\n Delivery: Parco Official Youtube Channel * Details will be announced at a later date
\n Official site: https:\/\/chillcity.tokyo\/<\/a>
\n Co-sponsored by: Ikebukuro PARCO, TENT SoundSystem, SHAKE HANDS<\/p>\n

\u30fb Ikebukuro Parco 2022 Spring NEW & RENEWAL special site<\/strong><\/span><\/p>\n

Click here for the special site
\n https:\/\/ikebukuro.parco.jp\/page\/newopen\/<\/a> <\/p>\n

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<\/div>\n
View information about
Ikebukuro PARCO<\/div>\n
<\/div>\n <\/div>\n
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<Past related articles>
\n <Cosmetic Kitchen> Newly opened in Ikebukuro Parco on April 15th (Friday)!<\/a><\/p>\n

[Ikebukuro PARCO: 2022 Spring NEW & RENEWAL] Next-generation boy group "OWV" will be appointed as a campaign model & all 15 stores will open on March 18 (Friday)<\/a><\/p>\n

Ikebukuro PARCO Started renovation of the lower floors of the main building including the NEW & RENEWAL ground floor in the spring of 2022 for the first time in 16 years.<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

"OWV" campaign advertisement 2nd visual ban & rooftop event "Chill City 2022 spring" held Ikebukuro Parco will undergo a complete renovation on the 1st floor of the main building for the first time in about 16 years, and will open its grand opening on April 15 (Friday). As the gateway to the ever-changing city of Ikebukuro, aiming to become an "international art and culture city," it will be reborn as a "genderless" and "ageless" ground floor. In order to liven up the grand opening on April 15th (Friday), the campaign using the next-generation boy group "OWV" will be unveiled on April 7th (Thursday) with the second visual and additional content…<\/a><\/p>\n","protected":false},"author":26,"featured_media":107624,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-111502","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en-en","content-print"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t