Regalino Co., Ltd., an authorized distributor in Japan of the Italian wafer and sweets specialty store “BABBI”, launched a new brand of pistachio sweets “PISTACHIO MANIA” on January 20, 2021 (Pistachio Mania). From Wednesday), we will open stores at department store Valentine’s event venues such as Osaka Takashimaya and Ikebukuro Tobu. We plan to continue selling at some venues of events nationwide.
“PISTA CHIO MANIA” is a sweets brand that uses 100% of the high quality Italian pistachio paste of “BABBI” that is driving the pistachio boom.
It was born from the desire to propose “living with pistachios” to Japanese people and to know more about the deliciousness of authentic Italian pistachios.
We will deliver sweets and ingredients using genuine pistachio paste roasted with great care by Italian craftsmen, easily and reasonably so that you can enjoy them in your daily life.
◆ About product packaging ◆
The product package of “PISTA CHIO MANIA” depicts the story of a world where pistachio lovers live happily around pistachios, with the motif of pistachios called the Queen of Nuts.
As in this story, we will propose a “fun life with pistachios” in which colorful pistachio greens are always colored somewhere in our daily lives.
◆ About “BABBI” pistachio paste
“BABBI” is not only a standard wafer since it was founded in 1952 in Emilia-Romagna, Italy.
As a pioneer of the pistachio boom, we are developing a wide range of pistachio-related products.
Among them, the Italian pistachio paste sold for commercial use is of high quality and is a familiar product to pastry chefs.
◆ “PISTACHIO MANIA” brand concept
――Enjoying a life with pistachios in Japan ――
Pistachio Mania is a sweets brand that uses 100% pistachio paste from “BABBI”, which is driving the pistachio boom.
We will deliver sweets and ingredients using genuine pistachio paste roasted with great care by Italian craftsmen, easily and reasonably so that you can enjoy them in your daily life. The pistachio paste of “BABBI”, which has a refreshing and mellow aroma that seems to have been carried in the Mediterranean style and a refined taste that gives you a rich and delicious taste in the freshness, brings out the sweets and ingredients in a rich and refreshing way. Will give you.
◆◆ Product Details ◆◆
At “PISTACHIO MANIA”, we offer pistachio sweets using 100% of “BABBI” high quality Italian pistachio paste.
We sell four types of pistachio sweets, including “Strawberry Pistachio”, which contains a whole freeze-dried strawberry in pistachio chocolate, and “Weekend Pistachio,” which is an original chocolate sandwich made by sandwiching original milk chocolate with pistachio Langdosha.
◆ Weekend pistachios
Finely chopped pistachio and Italian pistachio paste are baked together with a langue de chat dough with a rich butter scent, and thick original milk chocolate is sandwiched. A special dessert that you want to eat with your loved ones on the weekends.
・ 4 pieces 1,512 yen (tax included)
・ 6 pieces 2,268 yen (tax included)
◆ Strawberry pistachio
Coated with an original recipe of Italian pistachio paste that goes well with the sweet and sour “freeze-dried strawberry”.
・ 12 pieces 1,620 yen (tax included)
・ 20 pieces 2,700 yen (tax included)
◆ Pistachio Financier
An original financier that uses plenty of pistachio paste from Italy and roasted and chopped pistachios.
・ 6 pieces 1,620 yen (tax included)
◆ Pistachio cake
Wrapped in a fluffy castella dough with plenty of mellow and rich original pistachio cream.
・ 4 pieces 1,512 yen (tax included)
[PISTACHIO MANIA] Stores
■ Isetan Shinjuku 6F Valentine event venue (2 / 5-2 / 14)
Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo TEL: 03-3352-1111 (main)
■ Odakyu Department Store Shinjuku B2F Valentine event venue (2 / 3-2 / 14)
Address: 1-1-3 Nishi-Shinjuku, Shinjuku-ku, Tokyo TEL: 03-3342-1111 (main)
■ Tobu Department Store Ikebukuro 8F Valentine’s Day event venue (1 / 30-2 / 16)
Address: 1-1-25 Nishiikebukuro, Toshima-ku, Tokyo TEL: 03-3981-2211 (main)
■ Nagoya Sakae Mitsukoshi 7F Valentine event venue (2 / 2-2 / 14)
Address: 3-5-1 Sakae, Naka-ku, Nagoya TEL: 052-252-1111 (main)
■ Osaka Takashimaya 7F Valentine event venue (1 / 20-2 / 14)
Address: 5-1-5 Namba, Chuo-ku, Osaka TEL: 06-6631-1101 (main)
■ Marui Imai Sapporo Main Store 9F Valentine Event Venue (1 / 26-2 / 14)
Address: 2-chome, Minami 1-Jonishi, Chuo-ku, Sapporo TEL: 011-205-1151 (main)
■ Iwataya Main Store 7F Valentine’s Day Event Venue (1 / 27-2 / 14)
Address: 2-5-35 Tenjin, Chuo-ku, Fukuoka TEL: 092-721-1111 (main)
* For details on the event, please check the website of each store.
* Sales method and period are subject to change without notice.
* Sales will end as soon as each store is sold out.
【Company Profile】
Company Name: Regalino Co., Ltd. Location: 1-20-2 Higashi, Shibuya-ku, Tokyo I Building 2F
Representative: Takeo Kimura Business: Authorized distributor of “BABBI” in Japan
