Namco makes its first foray into the game center in Ikebukuro, Tokyo! “Namco Ikebukuro store” grand opening on December 27 in a holy place of pop culture


BANDAI NAMCO Amusement Co., Ltd. will open the amusement facility “namco Ikebukuro” on the first floor and the first basement floor of “Humax Pavilion Ikebukuro Sunshine 60 Street” on December 27, 2019 (Friday).

The domestic game center market, which had shrunk since fiscal 2008, has been demolished since fiscal 2015, and the market size * in fiscal 2018 has recovered to a level exceeding that of fiscal 2009. The company operates more than 250 amusement facilities mainly in shopping centers nationwide, but for the purpose of disseminating information as a “Japanese game center” by the Namco brand and further revitalizing the market, The store will open for the first time in Sunshine 60 Street, one of Japan's leading game centers with 6 stores ** in 250m. It is the first time in 13 years for us to open a store in Tokyo with a video game.

* Operation sales and total sales of commercial amusement machine products = 681.7 billion yen / (Company) Japan Amusement Industry Association
** BANDAI NAMCO amusement survey

<Points of “namco Ikebukuro”>
■ Introducing a system that allows users to share their memories and daily life on social networks, such as introducing photo props across the wall in the region's largest sticker print corner.
■ Video games representing our company have the largest number of installations in the region, and the “Bandai Namco Amusement Zone”, which is composed of our titles, promotes the formation of a game community for players as a base for official promotions.
■ Crane games are available mainly for Namco-only prizes such as unique confectionery prizes and original figures that cannot be purchased at retail stores.
■ Comes with a “Character Pop Store” where you can enjoy a world view of your work.
■ A popular Taiwan drink specialty store “Momitoi” is also located.

The “namco Ikebukuro store” has amusement game machines that customers of a wide range of age groups can easily enjoy. There are more than 120 crane game machines on the first floor, and the Ikebukuro area's largest sticker print corner, with the latest video games and music games on the first basement floor. Many are installed to provide customers with a place for game communities.

In addition, the Taiwan drink specialty store “ Momitoi '' that develops a menu that is particular about the color and texture unique to the sweets brand of Aldeco Co., Ltd. (head office: Chuo-ku, Tokyo, President: Shusaku Higaki) It will be attached. “Mimitsu” is a new crepe shop “MOMI & TOY'S” that operates 60 stores in Japan. In addition, the event shop “My Hero Academia Character Pop Store” of the TV anime “My Hero Academia” will be introduced for a limited time. We aim to be an information dispatch base to deliver.

“Namco Ikebukuro Store” Facility Overview
[Facility name] namco Ikebukuro store
[Location] 1-22-10 Higashiikebukuro, Toshima-ku, Tokyo 170-0013, Japan
Humax Pavilion Ikebukuro Sunshine 60 Street, 1st floor, 1st basement
[Phone number] 03-5924-6933
[Business hours] 10: 00-24: 00
[Facilities area] 1st floor: 148.43 tsubo (490.69㎡) 1st basement floor: 301.34 tsubo (996.17㎡)

Introduced Props”, a photo prop on the entire wall, in the largest seal print corner in the Ikebukuro area

“296 Props” content that is fun to watch and fun to pick up and print sticker prints. We will prepare 296 props according to the wording of “Bukuro” in Ikebukuro.

* Image

Opening event held!
① “My Hero Academia” special postcard is available at “namco Ikebukuro”!
At the “namco Ikebukuro Store”, a special postcard of “My Hero Academia THE MOVIE Heroes: Rising” will be held to commemorate the opening.

Postcard design (all 3 types)

② You can shoot sticker prints at 300 yen once!
After downloading “Namco App” * 1, follow the Ikebukuro store as your favorite store within the app and you can shoot a sticker print for 300 yen once. Also, if you shoot 5 times, you will receive a free service the next time.

In addition, special events such as various official game tournaments and a crane game machine that can be easily picked up will be held.

Please check the event details on the store website.
Store URL:

* 1… “Namco App” is a point app that allows you to enjoy playing at the game center of Namco. Points can be earned by “visiting Namco stores” or “clearing in-app quests”, and the points earned can be exchanged for “various gifts” or “coupons where you can play games at a discount” I can do it.

Taiwan drink specialty store “Mimitsu ” that was born from “MOMI & TOY'S ”, a crepe specialty store that has been supported in Taiwan for many years

“Rimitsu” is open from late November with a new grand menu with a new menu.
(Some stores have not been changed.)
In the new Grand Menu, “Cheese Foam Base” with a thick cheese foam added to Taiwan tea and milk drinks is added to the base of the drink, and “freshly made” “Tapioca” toppings and “ You can choose from “Kusu Jelly”, “Mango Pudding”, and “Testicles”. Enjoy your favorite custom drink.

<Introducing some recommended menus>

▲ 瑪 honey 瑪 blended milk tea
+ Tapioca
+ Sengoku Jelly
570 yen (medium size)

▲ Tapioca special strawberry milk
610 yen (medium size)

▲ Cheese form taro milk
+ Testicle
650 yen (medium size)

▲ Tapioca pistachio milk
+ Mango pudding
650 yen (medium size)

▲ Nectar tea
+ Sengoku Jelly
580 yen (medium size)

▲ Shirakaba Flower Tea
+ Mango pudding
440 yen (medium size)

▲ 瑪 honey 瑪 blend
Whipped milk tea
+ Tapioca + testicle
+ Sengoku Jelly
970 yen (L size)

introduction Te Rebianime the "My Hero Academia" event shop "My Hero Academia characters pop store" in a limited time

“ My Hero Academia Character Pop Store '', which will be held in the namco Ikebukuro store from December 20, 2019 (Friday) to January 19, 2020 (Sunday), will be held from March 2019 in Shinjuku, Nagoya and Hakata. This is an addition to the “My Hero Academia Character Pop Store”, a limited-time shop that has been held in Japan. In this shop, limited edition goods featuring illustrations of the concept of “Cool heroes laugh as well as in adversity!” And illustrations of “Festival ver.” In which characters are wrapped in hachimaki and happi In addition to selling, you can enjoy mini-games with limited prizes such as tapestry and can badges. We have prepared new prizes such as acrylic boards for this mini game.

"My Hero Academia Character Pop Store" details page:

About new prizes for additional mini-games
The mini-game “Look Back! Oei Life! ~ Laugh in Adversity! MORE! ~” Enjoyed at “My Hero Academia Character Pop Store” held in Shinjuku, Nagoya, Hakata, etc. It is a lottery without lots where you can get goods according to the results in the roulette game.

"Look back! Oei Life! ~ Laugh in Adversity! MORE! ~"
Once 540 yen (tax included) / Prize A Prize B Prize C Prize D (all 4th prize)

▲ Additional prize: Prize A acrylic board (1 type in total) approx. 148 x 200 mm

▲ Additional prize: Prize D Illustration sheet (all 11 types) 148 x 100mm

My Hero Academia Character Pop Store Overview
[Venue] 1-22-10 Higashiikebukuro, Toshima-ku, Tokyo
Humax Pavilion Ikebukuro Sunshine 60 Street B1F
[Summary] December 20, 2019 (Friday) to January 19, 2020 (Sunday)
[Business Hours] 10: 00-20: 00
[My Hero Academia Character Pop Store Special Site]
[My Hero Academia Anime Official Site]

◆ What is “My Hero Academia”?
In 2014, Kohei Horikoshi began serialization at Weekly Shonen Jump (Shueisha), and so far, the “My Hero Academia” has become popular, with the cumulative number of comics issued exceeding 24 million. . In the world where about 80% of the total population is born with supernatural ability “individuality”, many young people dream of becoming professions and heroes to protect people and society, and the main character, green, was born with “no individuality” The story of Deku's growing up as a full-fledged hero calls for a lot of empathy and excitement, and has become popular since the beginning of the series.
TV animation started in 2016, a total of 3 seasons have been broadcast to date, and the fourth season will be broadcast from October this year. In 2018, the first movie version was released and recorded a huge hit with over 1.3 million spectators. In addition, the popularity of “Hiroaka” is not limited to Japan, but is now spreading widely in North America, Europe and Asia. In response to such a big wave and swell, the production of the latest movie version that fans around the world have been waiting for has finally been decided. Scheduled to be released nationwide from Friday, December 20, 2019.

“My Hero Academia” special postcard is available at “namco Ikebukuro”!
At the namco Ikebukuro store, as a commemoration of the opening, we will conduct a campaign to receive a special postcard for the movie “My Hero Academia THE MOVIE Heroes: Rising”.

Postcard design (all 3 types)

■ Campaign Participation Method: After downloading the “Namco App” * 1, follow the Ikebukuro store as your favorite store within the app. If you show the staff the “Special Postcard Redemption Coupon” screen that is issued only for those who follow Ikebukuro store, you will receive 1 random postcard of “My Hero Academia THE MOVIE Heroes: Rising” I will give you a sheet.

■ Campaign period: December 27, 2019 (Friday) ends as soon as the novelty is gone
* This campaign is only available at the namco Ikebukuro store.
* Distribution information for special postcards will be announced on the store page.
Store URL:

* 1… “Namco App” is a point app that allows you to enjoy playing at the game center of Namco. Points can be earned by “visiting Namco stores” or “clearing in-app quests”, and the points earned can be exchanged for “various gifts” or “coupons where you can play games at a discount” I can do it.

© Kohei Horikoshi / Shueisha, My Hero Academia Production Committee
© 2019 “ My Hero Academia THE MOVIE '' Production Committee
© Kohei Horikoshi / Shueisha

* News release information is current as of the announcement date. Contents are subject to change without notice after the announcement. Please note.
※The image is an image.
* All prices include tax.