The brand’s first pop-up store “fanfancy + My Make Room” will be held to color the wonderful everyday life with your favorite “push”!


"Fanfancy +" is a cute and cute sushi goods brand. The first pop-up store to commemorate the brand's 3rd anniversary will be held in Ikebukuro from Thursday, June 24th to Sunday, July 4th!

Fukuya Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, President: Keiichiro Tanaka) has opened a pop-up store for the brand "fanfancy +" that is being developed at the official online shop "FUKUYA ONILINE". It will be held at Ikebukuro P'PARCO from June 24th (Thursday) to July 4th (Sunday), 2021.

POP UP announcement

The first pop-up store "fanfancy + My Make" will commemorate the 3rd anniversary of the brand "fanfancy +", which will send cute and painful items that colorfully color every day you spend with "pushing". Room ” will be held.


In "fanfancy +", we have developed cute items such as the popular series "Acrylic Frame" that you can enjoy in combination with "Push" goods.
This is the first shop where you can actually pick up and shop for products that could only be purchased on the EC site "FUKUYA ONLINE".



The interior of the store, which is based on the concept of a make-up room, is a pink-collar space that makes you excited just by visiting.
Mainly on the cosmetic motif items lined up on the dresser, there will be a "pushing experience spot" with a wide variety of photo spots and custom items.


・ Event overview

"Fanfancy + My Make Room"

Date: June 24th (Thursday) -July 4th (Sunday), 2021
Venue: Ikebukuro P'PARCO 1F Event Space
Business hours: 11: 00-20: 00 * Same as Ikebukuro P'PARCO business hours.

・ Expanded items


● Cosmetic motif items
It is an item that can be displayed with recommended goods like cosmetics lined up on a dresser according to the shop concept "makeup room".


Pearl Compact Acrylic Frame (7 types in total) ¥ 2,750 (tax included)


Makeup display box (7 types in total) ¥ 2,970 (tax included)


Candy Mirror Acrylic Frame Pastel (6 types in total) ¥ 2,530 (tax included)


Eyeshadow Acrylic frame Cream color (6 types in total) ¥ 1,980 (tax included)


Photo card Acrylic frame Perfume vol.3 (10 types in total) ¥ 880 (tax included) * Random product


apicolle # My recommendation is the best vol.4 (A to E prizes all 34 types) ¥ 660 (tax included) * Lottery products

● My Custom Acrylic Frame
It is a set product that you can choose a 12-color acrylic frame and a parts set with different themes and colors in your favorite combination.


My Custom Acrylic Frame (12 types in total) ¥ 2,750 (tax included) ~

My custom acrylic frame for announcement

My custom parts set TYPE1


My custom parts set TYPE2

● Resale items
We will conduct a questionnaire in advance and resell popular items that have been requested frequently in advance of the pop-up store.

Resale products

・ Purchase privilege

At the time of payment, you will receive one purchase privilege for every 7,000 yen including tax.

* Color cannot be selected.
* Distribution will end as soon as the limited number is reached.


・ Fanfancy + Pushing stamp rally

Along with the pop-up store, we will hold a stamp rally project around "fanfancy + recommended photo spot" where you can experience the "acrylic frame series" of fanfancy + and take pictures.

If you collect stamps at two "Pushing Photo Spots" stores and pop-up stores in the Ikebukuro area, you will receive a novelty "Pushing Support Sticker".


[Target stores]
・ Fanfancy + My Make Room (Ikebukuro P'PARCO 1F event space)
・ Namco Ikebukuro store
・ Prize Street @ Sunshine City

・ Twitter hashtag campaign

Along with the opening of the pop-up store, we will hold a campaign using Twitter hashtags.


After following Fukuya Online's Twitter account, post it on Twitter with a photo taken at a photo spot, a photo of the product you purchased, and a hashtag of "#fanfancy_room" to complete the application!
From all the applicants, 6 people will be given an acrylic frame set by lottery.

・ About fanfancy +

A brand that delivers cute and painful items that add to the days you spend with "pushing".
We are developing a large number of items that support pushing activities, such as "acrylic frames" and "pain bags" that can be used in combination with pushing goods.

[Fanfancy + My Make Room special page]


【Official site】

<Company profile>
Company name: Fukuya Co., Ltd. ( )
Headquarters: 1-6-10-7 Uchikanda, Chiyoda-ku, Tokyo 101-0047
Representative: Keiichiro Tanaka, President and CEO
Founded: May 1953
Business: Planning and sales of amusement prizes, wholesale of toys and miscellaneous goods, planning and sales of SP / novelty goods for companies