The second “Ikebukuro Project”! !! “GiGO Ikebukuro Building No. 2” Grand Opening on Thursday, April 28


GENDA GiGO Entertainment Co., Ltd. (hereinafter referred to as "our company") is promoting the "Ikebukuro Project" to provide a new playground unique to GiGO in the rapidly changing Ikebukuro area toward the realization of an international art and culture city. We are pleased to announce the opening of "GiGO Ikebukuro Building No. 2" as the second Ikebukuro project.


"GiGO Ikebukuro Building No. 2" will be newly opened on the 1st basement floor and 2nd basement floor of the "Lagoon Ikebukuro" building, which will be reopened at the location of "SEGA Ikebukuro GiGO" which was closed on September 20, 2021.
The floor composition will be "Print Seal Machine Floor" on the 1st basement floor and "GiGO Collaboration Cafe Ikebukuro" on the 2nd basement floor. The "Print Seal Machine Floor" will be equipped with the latest print seal machines, dresser 19 booths, and one of the largest costume rental services in the region, with the aim of reviving the sanctuary of print seal machines. The character collaboration cafe "GiGO Collaboration Cafe Ikebukuro" aims to be a store that will please not only enthusiastic anime fans and game fans, but also a wide range of customers visiting Ikebukuro. In addition, we will prepare a large number of events limited to our shop and provide an experience that many customers will want to come back again.

Outline of the Ikebukuro project

■ The first
"SEGA Ikebukuro" opened on October 21, 2021.
Reopened as "GiGO Ikebukuro Building No. 1" on March 9, 2022.
Became the first store to change the store name of SEGA stores nationwide to "GiGO".

* Rendering

* Rendering

■ 2nd
Opened "GiGO Ikebukuro Building No. 2" on April 28, 2022.
Opposite Building No. 1 across Sunshine 60 Street, revived to the former "SEGA Ikebukuro GiGO" ruins


* Rendering

* Rendering

■ 3rd
"GiGO Ikebukuro Building No. 3" will be released soon.

Background of the development of the new brand " GiGO "

While experiencing a global pandemic and expanding the lifestyle premised on non-contact, the thirst for a realistic experience is increasing. As a manifestation of our determination to continue to be an oasis that fulfills people's cravings with real entertainment, we have decided to start a "new founding" with a new brand.

Meaning of GiGO

Get into the Gaming Oasis = Jump into the oasis of the game!
Regardless of the times, we believe that the value of a new arcade is to satisfy people's desires in a "real place" and continue to evolve. We will continue to cherish the 56-year history of SEGA's arcades and continue to be an oasis that meets the needs of people. The keyword that expresses this is "Get into the Gaming Oasis!", And the acronym is "GiGO".

・ " GiGO Ikebukuro Building No. 2 ”Overview

● Address: 1-21-1 Higashiikebukuro, Toshima-ku, Tokyo Lagoon Ikebukuro Building B1-B2
● Access: 10 minutes walk from the East Exit of JR Ikebukuro Station on Sunshine 60 Street
● Business hours: 10: 00-22: 00
● Business area: B1: 94.5 tsubo B2: 83.0 tsubo Total 177.5 tsubo
(B1 print sticker machine, B2 character collaboration cafe "GiGO collaboration cafe Ikebukuro")
● Store URL:
● Store Twitter:
● SEGA Platon: Not supported

・ About prevention of spread of coronavirus infection

During business hours, we will focus on managing the physical condition of our employees, and will encourage them to wear masks, wash their hands, gargle, and disinfect. In the store, we regularly clean the facility using a surfactant containing benzalkonium chloride. At GENDA GiGO Entertainment's amusement facilities, we will strive to create an environment where customers can spend their time comfortably.

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