Opened the 3rd store at Tobu Department Store Ikebukuro Main Store, a Japanese cafe where you can line up in Ginza

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-Because of its popularity, the popular summer-only menu "Marugoto Melon Shaved Ice" is offered all year round-

Hyper Drive Co., Ltd. will open its third brand store, Ginza Fukurokuju, at the Tobu Department Store Ikebukuro Main Store, which is directly connected to the west exit of Ikebukuro Station, Toshima-ku, on Monday, December 27, 2021.

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The summer seasonal menu is now available as a regular menu!
Since its opening in June 2018, Ginza Fukuroku has been aiming for a place of relaxation for "Ginza" where you can enjoy shopping, etc., including shaved ice that boldly uses whole fruits, and soft serve ice cream that uses plenty of matcha from Shizuoka prefecture. We have mainly offered sweet menus such as warabi mochi, which are handmade one by one at the store, so that you can take a break. Especially in the summer, it has grown into a Japanese cafe where you can line up for shaved ice, which is also popular on Instagram.

The third department store, Tobu Department Store Ikebukuro Main Store, is directly connected to Ikebukuro Station. It is a department store that boasts one of the largest sales floor areas in Japan, including the food department, the largest restaurant area in the Kanto region, and specialty stores. The store is located on the second floor, which sells cosmetics, women's fashion, and specialty boutiques, making it a perfect location for meeting friends, shopping, and taking a break while commuting to work or school.

The popular product "Marugoto Melon Kakigori", which has been lined up before the store opens, is sold only in the summer at the Ginza store and Shinagawa Season Terrace store, but you can enjoy it all year round at the Ikebukuro Tobu store. The secret of its popularity is the luxurious use of ripe melons for half a ball, and the melon syrup with low sweetness and the flesh sauce of melons are hidden inside the melons that are cut out and lined up in a circle. You can enjoy the syrup generously until the last bite.

In commemoration of the opening of the third store, we will carry out a great campaign.

◆ Campaign Overview: "Ginza Fukushi Ikebukuro Tobu Store" 10% discount next time after reposting
Period: Indefinite (* Early, may end)
Target: Those who fall under the following two points
・ Post from your Instagram account with the hashtag "#Ginza Fukushi Ikebukuro Tobu"
・ Ginza Fukuroku's official account reposts your post above.
Details: Customers who have been reposted will receive a 10% discount from the total amount of their order when they visit the store next time.
* Please post the reposted screen to the staff at the store when you visit the store next time.

Introducing the main menu

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[Ikebukuro Tobu store limited product] Fresh matcha warabi mochi 1,200 yen (tax included)

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Matcha soft warabi mochi 1,150 yen (tax included)

Ginza Fukuroku's Warabimochi is a proud dish that is handmade one by one at the store, using the rare "honwarabi powder" that can be obtained from only 3 to 7% of the total ingredients. Compared to commercially available warabi mochi, which has a high proportion of modified starch, it has a chewy texture. This time, we have prepared two types of freshly made warabi mochi with a thick texture, matcha and brown sugar, as limited products at the Ikebukuro Tobu store .
Warabimochi is not only a single item, but also has a wide variety of delicious menus, such as combining it with matcha soft serve ice cream or putting it in roasted green tea latte.

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<Seasonal menu> Winter rice cake box 1,280 yen (tax included)
The "Winter Mochi Box", which was very popular last winter, is re-appearing after being savory by baking mochi.
As for the taste to accompany the mochi, you can choose from 6 types with rich Japanese flavors, such as the most popular "Wasanbon Kinako", "Karami Mochi (Grated Radish)", and "Ginza Fukuroku Toshi Special Gomadare". You can choose 3 kinds of soybean flour.
The mochi box comes with special roasted green tea, and you can add mochi in units of one, making it a perfect product for light lunches and tea times.

store information
Store name: Ginza Fukutoshi Ikebukuro Tobu store
Address: 1-1-25 Nishiikebukuro, Toshima-ku, Tokyo 171-8512
Tobu Department Store Ikebukuro Main Store 2nd floor 11th
Store phone number: 03-6907-0313
Business hours: 10: 00-20: 00 (LO 19:30)
Regular holiday: Same as department store

Thanks to Ginza Fukuroku, which opened in 2018, we have opened two new stores in Tokyo this year. Going forward, we will continue to develop services that customers can enjoy by maximizing their particular taste.

<Past related articles>
[Tobu Department Store Ikebukuro Main Store] Pay attention to "lucky things" and "young craftsmen" during the year-end and New Year holidays! "20th Japanese Craftsman Exhibition" Approximately 95 stores from 35 prefectures have gathered!

[Tobu Department Store Ikebukuro Main Store] 38 stores of "Nagano local gourmet and crafts" are gathered! "Taste and Technique of Shinshu Nagano Exhibition" will be held!

[Tobu Department Store Ikebukuro Main Store] "Matcha" and "Anko" sweets are gathered! "#Japanese sweets show" is held for the first time!

[Tobu Department Store Ikebukuro Main Store] We propose "smiley and fun" bread such as curry bread and Tobu limited bread! "8th IKEBUKURO Bread Festival" will be held from November 18th (Thursday)!

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